Elevate your Brand in a Regulated Industry

Every brand needs effective marketing, especially if you're in a regulated industry like THC or a Schedule 1 or 2 substances

Marketing in a regulated industry can be challenging and unpredictable.  You don't know what to post if it's compliant and if it will pass the sniff test of social media terms and conditions.  

This course provides professionals (like you) with compliant strategies to successfully market their brands while thriving in the cannabis industry. 

In this fast-paced course, you'll learn from an industry insider how to get started with smart marketing in a regulated industry. 

Fast track your way to cannabis marketing and social media

Learn how to avoid the mistakes and setbacks when it comes to marketing in a regulated industry

  • How you avoid unnecessary mistakes and potential setbacks in marketing

  • An overview of marketing

  • An in-depth guide into the marketing regulations included in The Cannabis Act (which is a good framework for Federal US guidelines)

  • Social Media Best Practices

  • Career Advice from an Industry Insider

Here's what you'll learn

    1. Welcome Message

    2. Applied Learning Project

    1. The 1, 2, 3's of Marketing

    2. (Slides) Introduction to Marketing

    1. A Guide To Promotional Activities Included in the Cannabis Act and Regulations

    2. Best Practises for Social Media in a Regulated Market (Strategy & Trends)

    3. (Slides) Social Media in a Regulated Industry

    1. Career Tips

    2. (Slides) How To Navigate Your Career Path in the Cannabis Industry

    1. Social Media Marketing in a Regulated Industry -QUIZ

About this course

  • $129.00
  • 10 lessons
  • 1 hour of video content

Meet your Instructor

Course Instructor Kelly Gibson

Kelly Gibson is a health & wellness advocate, public speaker and self-employed content marketer with more than seven years of experience in the cannabis industry. Her professional background includes work in both the medical and recreational sectors, as well as some intermediate accounting. Kelly is a seasoned professional in the cannabis industry who has a reputation for friendliness and integrity. Over the years, her educational content has been published on a variety of blogs in both Canada and the USA, with over 200 articles and other web copy. Her recognitions include the Canadian Cannabis Awards 2018 finalist (for Twitter and Writer of the Year) and she was also included in the ‘Top 50’ list in 2020 in the High! Canada magazine. This social savvy content creator has a passion for helping others take control of their health and wealth!


  • Who is the course material intended for?

    The goal of this course is to help professionals learn the required skills to promote their businesses and advance their careers in the cannabis industry. Everybody can benefit from knowing how to advertise themselves successfully in a regulated market.

  • What technical requirements are needed to complete this course?

    To complete this course you will require a computer, with high-speed Internet access and working speakers.

  • What teaching methods will be used on this online course?

    This course includes a series of pre-recorded video lectures and has downloadable digital materials. The curriculum can be completed at your own pace. This course is intended for personal use only and not for commercial use and distribution.

  • What if I change my mind and do not complete the course, can I get a refund?

    All online courses and downloads are non-refundable.

  • If I require technical assistance for my online course, who should I contact?

    If you have forgotten your password and are locked out of your account, you can trigger a reset password email right from your site sign in page. If you need further assistance, email us at [email protected].

Build your Brand in a Regulated Market

Get clear on marketing in an emerging industry